WIPRO LAUNCHES COPORATE iPHONE APP – WIPRO BUZZ
Wipro Technologies, the India Information Technology, Consulting and Outsourcing giant has announced the launch of its first corporate iPhone App – “Wipro Buzz”. At the moment the app is available for free of charge in Apple’s iTunes store, allowing the users to access its white papers, articles by Wipro’s thought leaders, press releases, news and events from its global centers spread across 55 countries.
In a release, Suchira Iyer, Chief Marketing Officer, IT Business, Wipro Ltd. said, “Wipro Buzz will not only keep our customers up to date with Wipro’s thought leadership but also help better integration of our increasingly mobile sales and marketing teams. Today, users demand access to information on the go to do their business better and take quicker informed decisions. Wipro understands this need”.
Wipro Buzz is integrated with social media channels such as Facebook, Twitter and Linkedin, enabling users to share the content seamlessly. Wipro has a strong connect with sports and sponsors a number of international marathons. Wipro Buzz has a built-in route mapping feature and a digital pedometer to help runners keep track of training programs.